Friday, February 24, 2012

Milton Glaser: To Inform and Delight


I just watched Milton Galser: To Inform and Delight. I was eating vegetarian meatballs with spaghetti and arrabiata sauce and I needed something to mellow out to. The sauce was too spicy and the flick was luke warm.

This is a surface level kind of second rate documentary on an important icon of graphic design. Milton Glaser is like the Tiger Woods of graphic design. He's big. But honestly, his work doesn't move me in the way say Paul Rand's does. Or obviously Saul Bass's work. I'm not really taking anything away form him or trying to knock him, but I don't look at his pieces in awe. But he's really important to the movement, especially from a sort of revolutionary perspective. He opposed Swiss design when it was all anyone was doing. He's much more eclectic and illustrative in his approach. But at the end of the day I'm just not that into his work. Cool dude. Great ideas. Iconic. Whatever.

The documentary isn't that good. It's fine if you want to eat your pasta and chill out and you're an art director. It's a waste of time if you're not an art director. There are many far superior design docs out there that I would recommend to non-designers. Helvetica, Objectified, Julius Shulman, Art & Copy...

Skip it. Watch Helvetica.



(this is a shitty trailer for it. looks like it was made by PBS. the real documentary is a lot edgier, for lack of a better term, than this make it out to be. why the hell would you use Futura in the titles when you're talking about a film that's solely about Helvetica?)

2 comments:

  1. "Or obviously Saul Bass's work." Obviously.

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  2. look him up, you'll recognize his work immediately. he worked w/ Hitch' a lot. he was the master of corporate identities as well as film posters.

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